As baseball fans probably know, The Washington Nationals used to be the Montreal Expos. When the team packed up and left Canada in 2005, they left behind their name, their logo, their uniforms — and their mascot, Youppi!.
Youppi! — French for “yippee,” and always stylized with an exclamation point — is a rotund, orange, furry, six-and-half-foot-tall Sasquatch-lumberjack creature, beloved by Québécois sports fans. Youppi! became the first mascot to switch sports when he joined the Montreal Canadiens hockey team in 2005.
Furry, larger-than-life, foam-headed mascots may seem standard-issue for sports teams now, but this is only a relatively recent phenomenon in the history of professional sports.
The idea of the mascot came to America by way of a popular French opera from the 1880s called La Mascotte. The opera is about a down-on-his luck farmer who’s visited by a girl named Bettina; as soon as she appears, the farmer’s crops start doing well and his life turns around. The word “mascotte” is a play on the French slang word “masco,” meaning “witch.”
Hence, “mascotte” (or the anglicized “mascot”) came to mean a person or thing that brings good luck.
Lucky mascots fit right in to the notoriously superstitious world of professional baseball. In the early days of mascots, if a player in a slump noticed a kid in the stands smiling at him before getting a base hit, he might give the kid tickets to the next game, just to have him there for luck. Anything (or anyone) that was around at the time of a team’s hot streak could be claimed as a mascot. Early examples include Harvard’s “John The Orangeman,” who sold fruit during games and Yale’s “Handsome Dan,” a bulldog, who was walked onto the field before games.
So at first, mascots were mostly passive agents that just stood around being lucky. That changed in 1944, at an exhibition game in Hawaii when Joe DiMaggio hit a massive home run off of a pitcher named Max Patkin.
Patkin snapped. He ran off the mound and chased after DiMaggio as he rounded the bases, mimicking his home run trot. The crowd loved it.
After World War II ended, Patkin stopped being a pitcher and was hired by the Cleveland Indians to draw in and entertain crowds. Patkin was eventually dubbed “The Clown Prince of Baseball.”
The next step in the evolution of mascots was the San Diego Chicken.
In 1974, the San Diego radio station KGB-FM hired college student Ted Giannoulas to wear a chicken suit and do promotion for the station at Padres games.
The Padres were such a bad team that people started going just to see the chicken perform. Suddenly, the Chicken was bigger than the radio station — and the team. Giannoulas was eventually fired from the radio station, so he got his own chicken costume and kept performing. The San Diego Chicken became a local icon even though he wasn’t an official team mascot.
The Philadelphia Phillies took notice, and decided they wanted an upgrade from their mascots Phil and Phyllis — two figures in Colonial garb that didn’t do much besides decorate the outfield and appear on-field during the National Anthem.
The Phillies hired a designer named Bonnie Erickson, who had previously worked at the Children’s Television Workshop under Jim Henson. Erickson had created Miss Piggy, and the Muppet Show hecklers Statler & Waldorf.
Erickson had also worked with Jim Henson on making life-sized versions of the Sesame Street characters for their ice shows, so she knew how to make full-body costumes that people could perform and move in — a new concept when it came to mascots.
Erickson knew she needed to design a mascot that would be lovable even to the gruff Philadelphia sports fans. After all, this was a crowd that had pelted Santa Claus with snowballs during an Eagles game.
She came up with the Philly Phanatic.
Every part of the Phanatic is like a masterclass in mascot design. For starters, he’s green, not the standard Phillies red, so he stands out in the crowd. The duck butt and pear-shaped body ensures that no matter how the performer moves in the costume, it’s funny. His eyes are low on his face, which makes him look child-like. He also comes with a back-story, which involves being from the Galapagos Islands.
The Phanatic is goofy, and slightly aggressive. He’ll rub a bald guy’s head, or rip the hat off of someone cheering for the wrong team. And usually, he gets away with it. Though he did once get pummeled by L.A. Dodgers manager Tommy Lasorda.
More and more teams wanted Phanatic-style mascots, and so Bonnie Erickson kept getting work. One of her clients was the Montreal Expos. Yes, Erickson is also the creator of Youppi! — who, as it turned out, also gained an enemy in Tommy Lasorda:
In Philadelphia, it’s common practice not to refer to someone as “performing as the Phantic.” Writers identify the mascot as “the Phanatic’s best friend” lest any kids who are reading get the wing idea.
I grew up in San Diego in the 70s and went to a lot of Padre games. My memory (which I’ll swear by) is the Chicken was actually drinking beer, not just pretending to. Before they banned it, people would bring in milk jugs full of beer and the chicken would grab the jugs, open his beck and pour it down his gullet.
Wow! As a Montrealer, let me tell you that you are surrounded by great researchers (or maybe is it you Roman?). I’ve never heard of the French-Spoken song at the end of your podcast. Anyway, this brings back beautiful childhood memories. Thanks!
By the way, funny how your boy chose a little snow owl for a mascot. It is sort of our animal emblem here in the province of Quebec.
As a little kid growing up in Birmingham, Alabama, my dad once brought back Phanatic plush toys for me and my sister from a business trip to Philly. Since we lived in a city that had nothing resembling a pro baseball team, we became instant Phillies fans, rooting for them from afar for many years.
At the end of the podcast there was a song playing in the background does anybody know the name of that song? It was very soft beautiful vocals in the background.
I am from Philly and I love the Phanatic!! He is my favorite part of the game and I will gladly go to any random event where he appears!!
Oh my god, I used to have one of those Youppi! toys in the first picture!!
Thanks for the great story about mascots. The level of research 99pi does is what makes the stories so good.
When I was a little girl, my dad used to provide the mugs (coffee and beer) for the Phillies organization, with images of Phil & Phyllis on the front. When the Phanatic arrived on the scene, controlling its own merchandising, we lost the account overnight (because the Phillies didn’t own the Phanatic’s copyright at that time – they declined to purchase it when the mascot was created, and had to buy it later from the creators for a lot more money).
But even my dad had to concede that the Phanatic was much better mascot, and we ended up with amazing season tickets a consolation prize.
La Mascotte is also the name of the ship in the City of Tampa flag and seal.
Whoops! My mistake. La Mascotte is the name of the opera for which Henry B. Plant’s steamship Mascotte was named.
The fact that “Hot in Here” made it to this episode brightened my day. Thanks for that!